E-commerace of Marks & Spencer Essay Example | Topics and Well Written Essays - 1000 words

E-commerace of Marks & Spencer - Essay Example In the essay, we shall examine four aspects of e-commerce that have been incorporated by Mark and Spencer (M&S). These areas are; Online selling, Security, Collaborative Commerce and Stock control. The essay will focus on reasons that triggered adoption of E-commerce by (M&S). After the expansion of the European Union, there were more retailers that entered the UK market. This meant that M&S was now facing renewed competition from the new entrants and had to incorporate changes to deal with this competition. The Company needed a source of knowledge on what consumers need and it also needed to do outsourcing. These two objectives were met through ecommerce and now the Company is ahead of its new European competitors. (M&S Annual report, 2007) The Company has adopted this mode of operation because the world is becoming increasingly global; this implies that there are more and more people doing business with parties that are quite distant from them. E-commerce therefore helps Marks and Spencer to reach customers that are not in the UK. This is especially useful to the Company because it has numerous stores world wide. E-commerce has affected the speed at which transactions are made because it is very fast. Before the introduction of online selling, customers had to go manually to M&S yet some of them were very far from them or were even out of the country. Companies that had already ... aused M&S to adopt online selling so that it can get feedback from consumers, conduct business quickly and efficiently and improve quality of service to its customers. Another market force that caused the Company to adopt this ecommerce strategy was the fact that the Company was spending a lot of its resources on advertisements. It also had to do a lot to become popular. Ecommerce has therefore provided an affordable mean of advertisement for the company, expanded markets for the Company by reaching a large audience that could not have been accessed before through ordinary mean of advertisement. (M&S Annual report, 2007) Social pressures The Company adopted this strategy because there were many changes in customer preferences and it needed to keep up with these changes. Besides, it was responding to the increased availability of knowledge among consumers. Availability of knowledge to consumers meant that they needed to know a lot of background information about a Company and its products before they can buy it. E-commerce was the tool which could respond to this demand. It has allowed M&S to exchange information with consumers through 'blogs' and 'comments' section on their website. Thus customers can now have their questions answered and can also participate in innovations made by the Company. (M&S Annual report, 2007) 2) Security Technological pressures With increased technological advancements and internet availability, it is possible for people to teach themselves all the skills necessary in a particular trade. This means that someone can pose as a representative for M&S and tell a customer everything they expect to hear yet they had nothing to do with the Company and may be fraudsters. It therefore became necessary for the retail Company to install security

Protein Synthesis Details Assignment Example | Topics and Well Written Essays - 750 words

Protein Synthesis Details - Assignment Example The ribosomes fix to mRNA at the first codon known only to the tRNA initiating. The ribosomes then move to the elongating phase of protein production. At this step, complexes containing an amino acid connected to tRNA binds to the right codon by a formation of complementary pairs with tRNA anticodon. There is a movement of the ribosome from one codon to the other along mRNA. Acids are added one after the other translating into polypeptidic patterns defined by DNA and signified by mRNA. Finally, a release factor fixes to stop codon, stopping translation and discharging a whole polypeptide from a ribosome.The DNA double helix unwinds. Afterward, the enzyme case opens the DNA by breaking hydrogen bonds. The polymerase of the enzyme DNA pairs every tow components with the right nitrogenous bases. The strand at the top is known as the leading strand and the one at the bottom is known as the lagging strand. The enzyme ligase then attaches the DNA lagging strand fragments. Lastly, there are two DNA replications that are exact each having 46 chromosomes known as daughter cells.Besides, the reduced chromosome numbers, meiosis is different from mitosis in that it creates a new genetic combination in every daughter cell. The new combinations are as a result of DNA exchange between chromosomes that are paired. This means that gametes produced by this process have an amazing genetic variation. Lastly, in meiosis, the nuclear division occurs in two rounds, unlike mitosis.Prokaryotic reproduction involves no nucleus and employs binary fusion for its asexual division. For instance, in bacteria where they copy themselves through binary fusion.